[討論] 華航的新字體與縮小的紅梅

[aiyowaya (我叫 小 王 子)]

Refreshed China Airlines brand

While including the SkyTeam brand within its identity, China Airlines has
also completely refreshed its brand image. The ‘Plum Blossom’ trademark and
‘Chinese Seal’ have been integrated, promoting China Airlines’ corporate
identity in a simple, harmonized and modern design. The new logo will soon
feature on all signboards, bulletins and travel products for passengers
worldwide. China Airlines is also the first SkyTeam member airline to fly a
Boeing 747-400 in SkyTeam livery colors. The aircraft was unveiled during the
festivities at today’s ceremony.

它說整合後的新企業識別標誌更簡單更摩登，小弟覺得不好看

紅梅小了，字體改成最初華航用的，沒有大寫C，也沒有粗細感及斜體

底線不見  印章改好小，覺得都看不見了


大器的logo換成了小氣的fu

你看長榮都把EVA AIR字樣越塗越大，只有中華反其道而行

我覺得是不是中了鶴丸的毒，日航也是把商標改回過去差不多的風格

航空業現在是重回80年代的設計嗎

希望大家給中華航空一點意見囉

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◆ From: 59.105.128.236
→ coolfish1103:印鑑還在吧.../
推 immortalqq:印章沒有變
※ 編輯: aiyowaya        來自: 59.105.128.236       (09/26 14:53)
推 robinlee528:木已成舟...
推 kolen:印章是重點耶
推 wilsonko:no fasion!!!!  我覺得老外....眼睛真的跟我們不太一樣
→ Jimmy2010:當初把兩大飛機製造商搞得七葷八素的潑墨梅花哩(翻滾)
推 acomidy:小紅梅 變不好看+1