看板 Leehom 關於我們 聯絡資訊
Asian artists have no qualms "selling out", in fact its the only way to make money when most of your fans listen to pirated cd's. One of the stars in the music video for the South Korean pop song "Anymotion" is bare-bellied teen idol Lee Hyo Lee. ... Samsung paid all the costs of making the song and the video -- and even hired the music producer and choreographer. "We hope the lyrics will remind people of Anycall when they hear the word 'any' several times," says Jong Hyun Kim, a manager at Samsung's ad agency, Cheil Communications. Samsung's Web site features a computer-generated Ms. Lee teaching teens the hip-jostling Anymotion dance. ... Clubbers in the Philippines last year danced to the robotic bleats of "Hello Moto," a song commissioned by cellphone maker Motorola Inc. ... ... McDonald's Corp. paid American singer Justin Timberlake and Taiwanese-American singer Wang Leehom, who is active in China, to record songs using the restaurant chain's "I'm Lovin' It" slogan and jingle. Mr. Timberlake's U.S. version doesn't mention the Golden Arches and the music video doesn't feature any McDonald's restaurants. In Mr. Wang's version of "I'm Lovin' It" for Asian audiences, he raps in one lyric, "You know what I really, really like? McDonald's!" In the music video, he hangs out behind the counter of a Shanghai McDonald's dressed as a french-fry preparer. ... In the new version, which he calls "McHip-hop," Mr. Wang raps in Mandarin Chinese, "One taro pie, thank you." ... Brilliant! Somehow the contrarian in me wants to say this is a great step forward for music. Eventually you feel music of this sort would have to become quite sophisticated, maximizing the product placements in creative and subtle ways which are interesting enough to keep an audience's attention. It could be quite a skill. Of course it'd be much easier to disdain this new trend. Source:http://www.thestalwart.com/the_stalwart/2005/05/ 【The Stalwart - markets, business, The Economy 2005/5/31】 --                   愛情就像一條河 難免會碰到波折 好像我 那麼的平凡卻又深刻 -- ˙◢◣˙ 情報員標號:61-64-136-47-adsl-tpe.dynamic.s ├┼ 隸屬★單位:中央情報局 (bbs.e-cia.net) ╰┼