作者TypeZero (TypeZero)
看板Android
標題[情報] HTC Dragon 新情報圖
時間Sat Nov 21 01:25:35 2009
原文網址(含圖):
http://blogs.zdnet.com/gadgetreviews/?p=9541
It was just a month ago that Motorola’s Droid emerged as the best-equipped
competitor to Apple’s popular iPhone, but another HTC phone is reportedly
waiting in the wings to best them both.
The HTC Dragon, also known as the Passion, is rumored to be in the palms and
pockets of “senior Android guys at Google,” reports Michael Arrington at
TechCrunch, undergoing testing and poised to make a run at the smartphone
throne, or so us reporters would like to think.
The phone reportedly has only a virtual keyboard, will be solely branded as a
“Google phone,” carries a 1GHz Qualcomm Snapdragon mobile processor, sports
a 4.3-inch (480×800) capacitive display and a lithe silhouette.
I’ll let Arrington crank the hype machine by himself, but there are a few
points to make about such a device.
The first is that it’s no surprise that the phone is coming from HTC. The
Taiwanese company was the first to put a Google Android-based smartphone on
the market with the T-Mobile G1 (HTC Dream), and now that Motorola’s
successful Droid has emerged as a household name (due, in part, to Verizon’s
massive marketing campaign), HTC’s probably feeling a bit burnt that it’s
paved the way for Android success (G1, myTouch3G, Hero, Droid Eris, etc.) but
hasn’t really seen a ton of handsets move off the shelves.
Second, it’s no surprise that the phone doesn’t have a physical keyboard.
When Motorola launched the Droid, I thought the keyboard was unnecessary for
the general market. Folks have generally liked the HTC Hero on Sprint (and
Droid Eris on Verizon), which does not have a physical keyboard, but that
phone uses an older, slower processor. If the rumored features are true, the
HTC Dragon phone competes more directly with the iPhone than the Droid ever
did.
Third, it’s unclear which carrier the phone might land on. That’s a
business decision not to be taken lightly, as part of the reason the Droid
and iPhone are so successful is because they’re on the nation’s two largest
carriers.
Fourth, this phone denotes continued increased involvement from Google. The
first crop of Google phones were deployed without much apparent involvement
from Google; the folks at Verizon were very keen on noting that the Droid was
very much a three-way collaboration between them, Motorola and Google.
Fifth, I don’t see the sense in branding the phone with the Google moniker.
To most people, Google is still primarily a search and online services
company, and it’s a bit jarring to have such outward branding for the
company.
Similarly, I don’t understand the business decision. I can see the sense in
aiming to more tightly associate Google Android phones as a family, but that’
s not really happening across the board: some phones are branded by company
(HTC), some by carrier (T-Mobile) and some now by platform (Google). I don’t
really understand the companies’ strategy here, and it only serves to
confuse the consumer further as manufacturers such as HTC, Motorola and Sony
Ericsson skin Android to suit their needs.
Finally, it saddens me a bit that the Dragon is already being seen as the
third of the “Big 3,” when the Palm Pre was supposed to fill that void. I’
m still looking toward Palm because I believe in the company’s innovation,
but I do think the company needs to get its corporate act together before
another Android phone usurps its potential audience.
Arrington reports that Google is “planning a big advertising push around the
device early next year,” with January 2010 as the target. I’m confident
that will help get the phone into people’s hands, but hurdles still remain
on the carriers’ part to get consumers ready to spend more on their mobile
phone.
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