AUSTRALIAN OPEN

January 17, 2019

Serena Williams

Melbourne, Victoria, Australia

S. WILLIAMS/E. Bouchard

6-2, 6-2

THE MODERATOR: Questions, please.

Q. You're always confident of winning at any tournament you go into. How does
your feeling compare with previous visits here?
SERENA WILLIAMS: That's not necessarily true. I'm not always confident. I
just do the work. I go out there and I play the best I can. I work hard and
see what happens. That's it.

Today is the same. I feel like I've done a lot of the work. We'll see what
happens.

Q. You've spent less than two hours on court in these first two matches. How
key is getting through a match quickly, saving your body, considering it's
the first slam of the year?
SERENA WILLIAMS: I don't think it's key. I think what the key is just going
out there and playing really well, just doing the best that you can do.

Q. You're obviously in great shape. Could you talk a little bit about your
focus. Your life is so much more demanding now than 10, 15 years ago. You
have a child, thriving business. Are there exercises, things you do to stay
focused, breathing stuff? How do you focus?
SERENA WILLIAMS: Yeah, you know, it's way more demanding. Even today I was
replying to emails about our next collection with my brand, where we want to
see it. So it's different.

Then I'm thinking, I play a night match, so then I want to spend time with my
daughter, so I won't see her this evening for dinner. We do have dinner every
night.

It's totally different. But I'm not doing anything special. I'm just doing
what I feel like working parents do. They make it work. I'm just like
literally everyone else. I'm making it work. It's not easy. But I have to do,
as a mom and wife, what I have to do.

Q. Speaking of your brand, you're in charge of your brand, your tennis team.
How would you describe yourself as a boss?
SERENA WILLIAMS: I'm very hands on. It's the same with my tennis game. I feel
like my business with my brand, what I do on the tennis court, is exactly the
same. I'm incredibly hands on. I'm really involved. I'm really opinionated
but open to suggestions. I always want to hear what other people have to say
because I don't want to be that kind of boss or person or CEO that have
really myopic views. I think it's important to understand and see what
everybody else thinks, then take a decision from that.

Q. I don't know if you had a chance to see any of the online response to your
newest competition outfit. There were a lot of comparisons to the
cheerleading uniforms for the West Compton Closers from Bring It on because
of the ribbing and the green. I was wondering if that was an inspiration at
all for the design?
SERENA WILLIAMS: I wish I could say it was, but it wasn't. We design these so
far out in advance. I can't take credit for this design. I didn't actually
design this one by Nike. Their designers did. But, yeah, I don't think so.

Q. Do you wonder why you're the type of personality who feels that you can do
it all? Not everyone feels they can. Why is that so important to you?
SERENA WILLIAMS: It's definitely innate. I think growing up, I always played
tennis, but at the same time I wasn't allowed to play tennis if I didn't get
straight As. It was like, Okay, I have to make sure I am studying, then I get
to play tennis. I was already doing two things.

At some point I decided to go to college, win US Opens. I'm like, Okay, I'm
going to college, but I'm still winning Open titles, Wimbledons. Again, I was
doing more than one thing.

It was always something. Then now it's just continuing. I'm kind of glad I
had practice at it. I need to be busy because, like, I have so much energy. I
always thought the older I get, the more calm I'll get. I feel like it's kind
of going opposite. I keep getting more energy. It's crazy.

Q. When you come to a slam, is something other than winning the title
acceptable or is that hard to take?
SERENA WILLIAMS: I do my best (smiling). I don't obviously win them all or
I'd have, like, 80 Grand Slams. But I do my best to win the ones I can.
Obviously if I don't win, I go home. I go back to the drawing board. I see
what I can do better. I come back. That's all I can do.

Q. What do you know about your next opponent Yamstreska? What in general runs
through your mind thinking about the idea of facing somebody who is that much
younger than you, who was born after you won your first Grand Slam title?
SERENA WILLIAMS: Well, I think, God, Serena, are you still out here on the
tour, seriously?

It's Patrick's job to tell me more about her. I'm going to just go out there
and obviously take her extremely serious. She's here, made it this far, and
she's here to win.

Q. Patrick's new video game, have you had a chance to play it?
SERENA WILLIAMS: Yeah, I played it, of course.

Q. What did you think of it?
SERENA WILLIAMS: I mean, I talked about it. You're on social a lot, yeah?

Q. Yes.
SERENA WILLIAMS: Yeah.

Q. Has motherhood made it easier for you to delegate in other areas of your
life, like your business? Is it harder to cede control?
SERENA WILLIAMS: So I took a lot of time off to put my hands on my business
and create the best brand, try to find the best people to run the brand. I
did it all just from home. I'm working from home, from my computer, literally
all day, so I can be at home with my daughter.

Now literally, just three weeks, I was able to delegate that to someone else.
It's really made my life a lot easier.

Q. Each year the Australian Open happens as the Hollywood awards season comes
into play. You commented about some of the movies, the role of African
Americans in the community there. There are films such as Black Panther,
BlacKkKlansman, Beale Street and Green Book. Talk a little bit about the
movie situation this year, your thoughts on some of those?
SERENA WILLIAMS: To be honest, I don't think I should talk about it because I
have not been following it. I've obviously seen those movies you mentioned,
but I have not been following award season.

Q. One of the things that's been dominating conversation this week is the new
Gillette commercial about toxic masculinity.
SERENA WILLIAMS: About what?

Q. Toxic masculinity, combating it. I know you've been vocal about promoting
gender equality for girls. What I've noticed from black women is the way they
admire the partnership you have with your husband, how much he clearly
admires you. There's that quote from you about finding someone who doesn't
dim your light. Talk a little bit about what you think the role of men is in
terms of stamping out toxic masculinity or promoting gender equality? What is
the role for them to play?
SERENA WILLIAMS: So I have not seen the commercial. Again, I don't want to
talk out of place.

But I do think it's important for men and women to stand up together. I think
it's important for us both to work together, and women not work against men,
and them not work against women. They should all be together.

If we can have help from men saying, Oh, women deserve equal play, women
deserve equal C suite jobs, to be on board seats, this is very important if
men are advocating it as well as women. That's the only way to make that
change. That's something I've been really trying to advocate myself on
different boards that I've been on.

FastScripts Transcript by ASAP Sports